Privacy policy

Last updated: September 27, 2025

SMPL Selections operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). SMPL Selections is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

 

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

 

 

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, billing address, shipping address, phone number, and email address.

  • Financial information including payment card information, transaction details, form of payment, and payment confirmation.

  • Account information including your username, password, preferences and settings.

  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.

  • Communications including the information you include in communications with us (e.g., customer support inquiries).

  • Device information including your device, browser, network connection, IP address, and other unique identifiers.

  • Usage information including your interaction with the Services, including how and when you navigate the Services.

 

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you – when you create an account, place an order, or communicate with us.

  • Automatically – when you use our website, including via cookies and similar technologies.

  • From service providers – when they process information on our behalf (e.g., payments, shipping, analytics).

  • From partners or third parties – such as advertising or marketing partners.

 

 

How We Use Your Personal Information

Depending on how you interact with us, we may use personal information for the following purposes:

  • Provide and improve the Services – including processing your orders, payments, returns, and account management.

  • Marketing and advertising – including email marketing, promotions, and personalized ads.

  • Security and fraud prevention – including detecting and preventing fraudulent or illegal activities.

  • Customer communication – including providing support and responding to inquiries.

  • Legal obligations – including compliance with applicable laws or legal processes.

 

 

How We Disclose Personal Information

We may share your personal information in the following ways:

  • With Shopify and other service providers (e.g., payments, shipping, cloud storage, analytics).

  • With business and marketing partners – to provide marketing services and personalized ads.

  • When you consent or request disclosure (e.g., shipping or social media integrations).

  • In connection with legal obligations or business transactions (e.g., mergers, enforcement of policies).

 

Relationship with Shopify

This website is hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. To learn more about how Shopify uses your personal information, please see the Shopify Privacy Policy.

 

 

Children’s Data

Our Services are not directed at children under the age of majority in your country. We do not knowingly collect personal information from children.

 

 

Security and Retention

We take reasonable steps to protect your personal information, but no security system is perfect. We retain personal information only as long as necessary for the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

 

 

Your Rights

Depending on where you live, you may have the following rights regarding your personal information:

  • Right to access / know what data we hold.

  • Right to request correction or deletion.

  • Right to restrict or object to processing.

  • Right to data portability.

  • Right to withdraw consent where processing is based on consent.

  • Right to opt-out of targeted advertising or data sharing for marketing purposes.

 

You may exercise these rights by contacting us using the details below.

 

 

 

International Data Transfers

Your information may be stored or processed outside your country of residence. When we transfer personal data internationally, we rely on appropriate safeguards such as Standard Contractual Clauses.

 

 

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

 

 

Contact

If you have any questions about this Privacy Policy or your data rights, please contact us:


📧 Email: smplselections@gmail.com

SMPL Selections, Czech Republic


For the purpose of applicable data protection laws, SMPL Selections is the controller of your personal information.